Similarly, a lot of 'apps' are actually API services that developers can use to add SMS functionality to their own projects, rather than a service you can sign up for and use straight away. Many of these apps are designed for enterprise companies, political campaigns, and other groups looking to send thousands of SMS messages a day as part of a marketing campaign, rather than smaller businesses that want to maintain a more personal relationship with their customers. Most of them, however, aren't really appropriate for small businesses.

SMS marketing is a huge business around the world, so there are dozens of different SMS marketing platforms available.

Smartphone messaging apps are quick, easy to use, and fit into day-to-day life, while email is, to be honest, generally awful. Texts are also a super convenient way for your customers to reply. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.Īre you more likely to read a text message or an email? The numbers don't lie: text message open rates are massively higher than email open rates.

We're never paid for placement in our articles from any app or for links to any site-we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. All of our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software.

Free mobile message app download